• February 19, 2009

Sage Communications secured a Google Grant for the National Family Caregivers Association, a nonprofit organization that helps family caregivers become advocates for themselves and loved ones.

Google Grants, a program within Google AdWords, allow nonprofits to achieve missions by promoting their Web sites through free AdWords advertisements on Google.

Sage secured this grant for the NFCA to increase Web traffic and online visibility without paying the cost of search engine optimization (SEO). Since receiving the grant a year ago, the NFCA Web site has had on average 120,000 visitors and 229,500 page views monthly, up from 79,000 visitors and 142,000 page views.--Laurie Sullivan