Russell Helms CCP For MediaVest USA

  • February 25, 2009
Malcolm Russell joins MediaVest USA as senior vice president, consumer context planner. He will lead CCP for all Kraft brands. Previously, he served as head of communications planning at MindShare North America, where he built and managed CCP across five national offices. Prior to that, Russell was business director, MindShare UK, working with clients Nike and Heineken.

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