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'Ad Age' To Print Fewer Issues

Facing a budget squeeze, Advertising Age is changing its summer publishing schedule, reducing the number of issue per year from 50 to 43 or 44. Crain Communications, the trade mag's parent, is also laying off an undisclosed number of employees at many of its more than 30 media properties, and is cutting salaries 10% across the board.

During the weeks in which there is no Advertising Age print issue, the magazine's regular news, analysis, data and columns will be available online. "Our goal is to emerge from this recession as a stronger company as we begin to look forward to our 100th anniversary in 2016," says Keith E. Crain, chairman.

On March 5, Crain announced the closing of Automotive News Europe, Business Insurance Europe, RCR Wireless News and Financialweek.com.

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