• April 22, 2009

Geoff Kehoe has been named president of The Interpublic Group's Wahlstrom, the Mediabrands specialty unit dedicated to bringing local interactive marketing to mobile, search, social networking and directory marketing (print yellow pages & IYP). Kehoe will manage Wahlstrom's growing operations and will oversee its national network of seven offices.

Kehoe joins the company from Motorola Inc. where he served as head of global e-commerce marketing and led U.S. brand communications for the launch of the RAZR phone model.

His professional history spans several decades, during which he has managed distribution channels and marketing partnerships for Amazon, American Express, Avis and Kodak. Kehoe also built direct & database marketing and carrier co-op marketing programs with Verizon Wireless, T-Mobile, and AT&T. Kehoe began his career at J. Walter Thompson, handling clients Sears and Hyatt. Additionally, Kehoe acted as SVP, group account director at Draft, where he managed the Sprint PCS account.--Tanya Irwin