June 3 - 6, 2024
1 Alejandro Fernandez, singer, 72
2 George Lopez, actor/comedian, 66
3 Gloria Estefan, singer, 65
4 Carlos Santana, musician, 64
5 Gael Garcia Bernal, actor, 62
6 Shakira, singer, 62
7 Benicio Del Toro, actor, 58
8 Eva Longoria, actress 57
9 Salma Hayek, actress 56
10 Cheech Marin, actor 56
Source: Marketing Evaluations, Inc., The Q Scores Company/2009 Hispanic Performer Q pilot study