YuMe, a Redwood City, CA-based video advertising platform and video ad network, announced today the launch of a video ad unit called InSynch Video Takeover. The unit uses the entire page that the
streaming video plays on, allowing elements of the video to break our and interact with the rest of the page -- essentially resulting in a page takeover without covering or alternating the Web page
the video plays on. A demo can be viewed
here .
YuMe has more than 500 Web sites and claims to stream more than 500 million video streams
a month.