Carr had been senior vice president of marketing for Discovery Communications' new Planet Green network, which was launched last June. Previously, he was chief marketing officer of Spanx Inc., a women's intimate apparel company -- handling all branding, retail and direct-to-consumer promotions, and corporate communications.
Before Spanx, Carr was the senior vice president of marketing for TNT, working on a number of the network's dramatic entertainment programs, including the top-rated cable series "The Closer."
The "Closer" campaign garnered a number of marketing awards. He also worked on the network's overall brand marketing campaign, "We Know Drama."