Initiative has hired Shane Ankeney as executive vice president, managing director, U.S., responsible for planning, research and strategy. Prior to joining Initiative, he was the executive director,
audience planning and media arts for Omnicom's TBWAChiatDay. Ankeney has also held posts at Doner in Southfield, Michigan, where he was Chief Media Officer; Minneapolis' Carmichael-Lynch, where he was
media director; and JWT and The Leap Partnership in Chicago. Initiative's client roster includes Bayer, Cadbury Schweppes, Home Depot, Hyundai, Lionsgate Films and Nikon.
