• Ad Age, Forbes, Thursday, May 21, 2009 11 AM

"Or Could Analytics, Marketing Be Behind Rising Sales of Personal Lubricant, 'Sexual-Enhancement Devices'?' queries Age's subhed for the first story. Need more be excerpted?

Meanwhile, Newsweek reports that in a series of new commercials, Solvay Pharmaceuticals is trying to raise its legal steroid AndroGel to a Viagra-level of visibility by making "Low T" as recognizable a phrase as "E.D." Low T stands for low testosterone, a condition that five million middle-aged American men reportedly suffer from.

But in "Rx vs. XXX," Tony Dokoupil reports that research shows that pornography also helps to restore "a sapped male mojo." To wit, monkeys watching sexually active females register as much as a 400% percent jump in testosterone, according to a study by the Yerkes Center for Primate Research at Emory University. Those are real monkeys. Another study out of Germany confirms the findings in, if you'll pardon the scientifically inaccurate pun, homo erectus.

On that note, I think I'll take a vacation. Les Luchter will be bringing you the news from Around the Net through the rest of May.

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