E! Online Credits TV Synergy for Success

  • February 20, 2001
Entertainment site E! Online credits heavy cross-promotion through the E! cable television station for its record number of page views during January. The website drew 108 million page-views in January. During the same period last year, the site only received 63 million page-views. The company says heavy on-air promotion of additional site features was the catalyst for the jump.
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