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Dow Jones Readying Payment System

During a keynote at an industry event, Les Hinton, CEO of News Corp.'s Dow Jones & Co. and publisher of The Wall Street Journal, said newspapers for too long "fed Google's lust for newspaper blood", allowing the search giant to gobble up ad revenue at the industry's expense. "They gave Google's fangs a great place to bite," he said, adding that the company "will be the gorilla in our midst for a long time."

But that doesn't mean that there aren't still opportunities for media firms to make money on the Web, Hinton said. He noted that Dow Jones is working on a new platform that would allow people to pay for the Journal and other Dow Jones content, as well as third party news and information-presumably through subscriptions and micropayments, although Hinton didn't say.

Read the whole story at The Hollywood Reporter »

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