• by July 10, 2009

Top 10 DMAs in which live adults who bought a DVD player in the last year:

1 Ft. Smith/ Fayetteville/ Springdale/ Rodgers, Ark.

2 Waco/ Temple/ Bryan, Ala.

3 Seattle/ Tacoma

4 Harlingen/ Weslaco/ Brownsville/ McAllen, Texas

5 Cedar Rapids/ Waterloo/ Iowa City/ Dubuque, Iowa

6 Kansas City, Mo./ Kan.

7 Huntsville/ Decatur (Florence), Ala.

8 Detroit

9 South Bend/ Elkhart, Ind.

10 Indianapolis, Ind.

Source: MRI's Market-by-Market study, www.mediamark.com