Honda Sponsors Sundance On YouTube

  • July 20, 2009
American Honda is supporting the Sundance Institute with a YouTube program with behind-the-scenes footage of the Sundance Institute Directors Lab.

Starting this week and running for six weeks, it will be exclusive sponsor of the YouTube Screening Room -- where for the first two weeks, Sundance will run four short films from directors who have previously attended the lab.

In the final four weeks, the YouTube Screening Room will feature eight behind-the-scenes videos from the 2009 Sundance Institute Directors Lab.

Honda's "Dream the Impossible Documentary Series" will also be showcased. Honda's documentary series features stories about Honda's corporate philosophy in action. The documentary is also on Honda's corporate Web site. --Karl Greenberg



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