• by October 31, 2000

Nielsen//NetRatings reports that Al Gore's website, which includes AlGore.com and AlGore2000.com, attracted more females than males, while George W. Bush's website, including GeorgeBush.com and GeorgeWBush.com, drew more males than females at home this past week ending October 22.

"All eyes are on Al Gore and George W. Bush for the big prize, with many speculating about how the Internet will play in helping the outcome of the election," said Allen Weiner, VP of analytical services, NetRatings. "The Web holds tremendous promise as a weapon for political candidates with its ability to deliver a broad message to many users, as well as a targeted one."

The Gore site engaged a majority 60% female audience, while the Bush site appealed to a 52% male audience.

Traffic at home to both sites jumped this past week. Bush led the online growth, with a rise of 27% to 285,000 unique visitors from the previous week. The Gore site totaled 232,000 unique visitors, increasing 23% compared to the previous week. Surfers at Gore's site spent more time viewing the site with an average duration of 10 minutes, while visitors to Bush's site stayed for more than seven minutes.