• SEO Book, Wednesday, August 19, 2009 4:45 PM

Aaron Wall notes that Fox News's Web site has derogatory commentary about SEO professionals. It calls SEO experts "e-mail spammers ... or Web site spammers ... or a search engine optimizer ... who clog the Internet with unwanted ads and sell users' personal information to the highest bidder."

Wall calls the example "idiotic" because it appears on a "domain lander page," not a site that relies on SEO practices. "Worse yet, the site consists of nothing but an ad feed from one of the search engines, so if that site is spam then so must be the search ads," he writes. By the way, Wall writes, Fox has an SEO in-house team.

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