Around the Net

Link Builders Don't Sell Useless Services

Taken aback by Eric Ward's article "Elephant in the Link Building living Room" Debra Mastaler writes an opposing view. As a "staunch supporter" of using directories to secure links, she writes that it's insulting and inaccurate to suggest "all link builders sell useless submission services or the directories are white elephant."

Mastaler defines "directory," lists 15 "good general" directories, and details the process of submitting to the sites. She believes directories are hubs that make up one-half of the authority equation, a factor incorporated in both PageRank and TrustRank algorithms.

Read the whole story at Search Engine Land »

Next story loading loading..