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OneRiot To Launch Ad Service

  • CNet.com, Tuesday, October 6, 2009 4:15 PM
OneRiot will launch an advertising feature for Twitter called RiotWise that lets content marketers push links to their brand's stories on OneRiot's search result pages. It will let advertisers connect links to articles on their site. Not a new concept, but in this case it's done with real-time search.

Rafe Needleman writes that RiotWise ads will run on OneRiot.com, but the potential for this plan lies in the integration of RiotWise into Twitter apps. He writes that potential customers are Tweetdeck, Seesmic, among others. OneRiot intends to share revenue with app developers for paid links.

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