Obit: Madison Avenue Pioneer Heekin, Dead At 82

  • October 9, 2009
Pioneering ad agency chief James Robson Heekin Jr. died Monday. He was 82. Heekin, who in 1965 was tapped by David Ogilvy to serve as president of Ogilvy & Mather in the U.S. at the age of 39, went on to hold the same post at legendary agency Doyle Dane Bernbach. He was the father of James R. Heekin III, who serves as chairman-CEO of WPP's Grey Group.
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