• October 13, 2009

Fuddruckers has launched Fudds Prime burgers in its restaurants in Texas and New Mexico, with a national launch scheduled for Nov. 17. The burgers are available in one-third-, half-, three-quarters- and one-pound and sizes.

The burgers are made from 100% American premium-cut beef from the Fudds herd. According to the chain, the cattle are bred for taste and born and raised humanely (open grazing, vegetarian feed) on U.S. ranches.

Participating restaurants in the two states are currently offering a one-third-pound grilled-to-order Prime burger, fries and a drink for $7 to consumers who visit FuddsPrime.com, create their own cowboy/cowgirl "Wanted: A Juicy Fudds Prime Burger" posters, and bring them into a Fuddruckers. --Karlene Lukovitz