- Beta News, Wednesday, October 21, 2009 2:44 PM
Under the inflammatory headline, "Apple declares war on the entire PC industry," Beta News insists that Apple's latest product launch -- along with its strong earnings report -- are in fact preemptive
marketing strikes against "Microsoft, Windows 7 and the entire PC industry." Furthermore, Apple isn't playing fair by exploiting a position of strength "against an industry weakened by low-margin,
low-priced netbooks."
Sound a bit wacky? Perhaps, but
BusinessWeek senior writer Peter
Burrows did report recently that Apple was trying to capitalize on the launch Microsoft's forthcoming operating system by hitting millions of PC shoppers with a barrage of Apple-endorsing
advertising.
Read the whole story at Beta News »