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The Man Who Shined Apple

The man who helped put Apple, and by extension computers, on the map -- along with Steve Jobs, Steve Wozniak, and Ronald Wayne -- is moving on to the next phase of his career. Lee Clow -- responsible for Apple's iconic "1984" ad, its Think Different campaign, and more recently iPod's dancing silhouettes, and "Mac vs. PC" guys -- is stepping down as the chief creative officer of TBWA/Media Arts Lab. Clow is expected to stay on as chairman and global director of Media Arts Lab, which handles all of Apple's creative duties, and as chief creative of the TBWA network. Not limited to Apple brands, Clow is also known for his work on the Energizer Bunny and the Taco Bell Chihuahua. Taking over for Clow is Duncan Milner, who has served as executive creative director on the Apple account since 1990.

Read the whole story at Mac World »

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