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DM Tip of the Week: Get Potential Customers To Dial YOU

  • Forbes, Friday, November 6, 2009 12:15 PM
In an article titled "How To Take Your Business To The Next Level," Christopher Steiner suggests that entrepreneurs looking to acquire customers open a phone book and start dialing the numbers of other establishments in their field.

"Disconnected numbers likely mean the outfit went belly up. When you find one, call the phone company and pay to have that number redirected to you. Just tell callers that the old business has shut its doors but, of course, you would be very happy to help them."

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