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Microsoft Gains Could Turn Bad For Yahoo

Aaron Goldman gives us a timeline and analysis of Microsoft Bing's rise in U.S. search market share. Microsoft's search engine, unveiled earlier this year, has been struggling to gain ground and take share from Google. Although Bing has showed improvements, Goldman finds a flaw in the strategy. He points to the latest comScore numbers that reveal Microsoft and Google have been gaining share at Yahoo's expense. So, what's wrong with that?

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