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Judge Denies AT&T's 'Map For That' Suit

  • eweek, Thursday, November 19, 2009 2:44 PM
AT&T's request for Verizon to pull its five "There's a Map for That" ads have been denied, though attorneys will have another shot to argue their case. A federal judge in Atlanta denied AT&T's request that competitor Verizon Wireless pull its series of "There's a Map for That" ads, according to a November 18 report from the Associated Press. The judge has scheduled a December 16 hearing, in which attorneys for AT&T will have another chance to argue their case. Verizon has said that AT&T's lawsuit is totally without merit.

"AT&T did not file this lawsuit because Verizon's 'There's A Map For That' advertisements are untrue," read a previous court filing. The battle between the two carries has implications or their device partners, particularly now that Verizon Wireless's Droid is competing directly against the AT&T-supported Apple iPhone.

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