Media company L90 Inc. announced today it has signed an exclusive sales representation agreement with SIKIDS.com, the online counterpart to Sports Illustrated For Kids magazine. Under the agreement,
L90 will work together with the SIKIDS.com marketing staff to sell inventory on SIKIDS.com, including sponsorships, Microsites, and various other digital marketing tools, called ProfiTools, that L90
developed to help marketers target consumers. SIKIDS.com will be sold on an individual site basis in addition to part of L90's Sports and Teens/Tweens Channels. SIKIDS.com offers advertisers on the
L90 network access to a targeted audience of kids 8-15 with an interest in sports.
