In addition to her current responsibilities, Koerber will oversee new media efforts, strategic partnerships and marketing communications.
Koerber will work with Johnny Rockets' new leadership team, including CEO John Fuller; SVP of Marketing Tim Hackbardt, and SVP of development Carl Arena. The team is spearheading international expansion for the 24-year-old restaurant brand and planning 30 to 40 new franchise locations this year, including three new concepts (sports lounges, mobile kitchens and a "Fast!" model). --Karlene Lukovitz