WorldLink will oversee direct response/infomercial ad sales for the Spanish-language Mexicanal Network. Mexicanal, which airs sports and entertainment shows, is available on DirecTV Màs, Comcast
and a number of major Hispanic markets via digital multicasting. "Mexicanal's content appeals to a wide range of advertisers and is ideal for direct-response marketers," WorldLink founder-CEO Toni
Knight said.
