Website Audits In One Click

  • December 21, 2001
BPA International is making website auditing as easy as a click of a button. With new technology, a publisher-activated feature of bg2go, an online buyer's guide developed by GCN Publishing, can create a web interface with BPA International, allowing the media auditor to download the data necessary for conducting a web traffic audit. The end result is an opportunity for publishers to combine their print and online circulation data into one statement.
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