Chevy Backs Oprah's 'No Phone Zone'

  • April 30, 2010
Chevrolet has signed on to sponsor the Oprah Winfrey/Harpo Studios "No Phone Zone" campaign. General Motors' Chairman/CEO Ed Whitacre and employees from GM's Lansing Delta Township assembly plant, appeared in a taped segment of "The Oprah Winfrey Show" to announce the company's support of the public education campaign against texting and hand-held cell-phoning while driving.

In addition to Whitacre's appearance on "The Oprah Winfrey Show," Chevrolet will lead an internal campaign to encourage employees in the U.S. to take the "No Phone Zone" pledge at Oprah.com. Chevrolet will also sponsor more than 400 public service announcement broadcasts for the campaign. The PSA will also be at www.youtube.com/chevrolet. --Karl Greenberg

Next story loading loading..