24/7 Media, Inc. has announced that YellowPages.Com, a privately held company, combining search capabilities, shopping and business services, is the first North American web publisher to complete the
transition from a competing ad server to the 24/7 Connect Ad Management System, in addition to simultaneously replacing its in-house ad-serving system. The 24/7 Connect ASP product, which will
formally launch on November 1st, is a system already used by thousands of sites in 24/7 Media's networks.
