Alan Hodge has been named trading director for WPP's Maxus Worldwide; he will be based in London. He will manage the agency's media-buying commitments, participate in new business efforts, and work
with Maxus and GroupM teams across all key markets. He will also represent Maxus to the media auditing companies and key media owners, in consultation with GroupM. Currently, Hodge serves as GroupM
EMEA trading director.