MediaCom Australia has won the $40m media account of NRMA Insurance. The agency, part of the WPP group, secured the business after a pitch process that involved Naked, BellamyHayden and Carat, the
eight-year incumbent. The win marks the second major piece of business to move from Carat to MediaCom in the past three weeks. Earlier this month, the agency acquired the $40m Yum Brands account,
which includes the Pizza Hut and KFC brands.