Who Cares What Kids Think?

  • by September 1, 2010
Top 10 DMAs in which reside adults who agree with the statement, "My children have a significant impact on the brands I choose":

1 Harlingen/ Weslaco/ Brownsville/ McAllen, Texas

2 Baton Rouge, La.

3 New Orleans

4 Dallas/ Ft. Worth

5 Chicago

6 Shreveport, La.

7 New York

8 Waco/ Temple/ Bryan, Ala.

9 Columbia, S.C.

10 Raleigh/ Durham (Fayetteville), N.C.

Source: GfK MRI's Market-by-Market study, www.gfkmri.com

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