ChaCha: Cool Super Bowl Ads Don't Always Win

  • February 3, 2011
ChaCha, the free, real-time answers service that has answered over 1 billion questions, asked more than 1,100 of its users questions about advertising in Sunday's Super Bowl. More than eight out of 10 respondents said they're "excited for the Super Bowl 2011 commercials." When asked "If you see a really cool ad, does it make you check out the service or product?" only about 12% 11.44% said yes, while 39% said no and about half said "sometimes."

1 comment about "ChaCha: Cool Super Bowl Ads Don't Always Win".
Check to receive email when comments are posted.
  1. Alex Carey from Jingle Networks, February 4, 2011 at 9:24 a.m.

    Well, 12% of the 100MM is a lot of potential customers....Let alone the 50% that said they might try a product or service they saw.

Next story loading loading..