• Paid Content, Monday, March 21, 2011 1 PM

Sorry, Rupert. Former CBS Digital President Larry Kramer says he won't pay for "The Daily," but he will subscribe to the digital New York Times. Regarding the former, Kramer said he wanted to love New Corp.'s tablet-ready newspaper, but it's "light years worse than apps created by existing newspapers or new sources."

Upon first using The Daily, Kramer was shocked to learn that it "not only didn't advance the effective use of the available technology, it also didn't adapt the journalist experience to the new medium." Regarding The New York Times reintroducing a pay wall, however, Kramer says: "I want my New York Times information frequently and easily, and I will do what it takes, including paying for it, to make sure I get full access to everything produced by the 1,100 journalists who work there."

Furthermore: "It is content that matters to me now, and I believe will matter to me on virtually any platform I can imagine them using to deliver that content."

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