Lexus Launches Artist Documentary Series

  • April 18, 2011
On Monday, Lexus debuted "Fresh Perspectives," its' joint venture with MSN. The web-based documentary series follows six artists including a singer/songwriter, a chef, a photographer and a fashion designer, around the themes of "escape," "challenge" and "empower." The effort, supporting Lexus' CT Hybrid sedan, involves the artists being given 24 hours to create something within their oeuvre.
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