Customers Bolting T-Mobile

  • May 6, 2011
T-Mobile lost a record number of subscribers last quarter, but that could actually improve its business fortunes.

The company reported Friday that it lost 471,000 contract customers in the first quarter of this year (compared with 118,000 lost during the comparative period last year. However, as the company continues to lose customers in the wake of its announced proposed takeover by AT&T, regulators could look on the deal as having a lesser impact on the overall competitive landscape.

"The argument against the deal is that it would eliminate one competitor in the wireless industry," wrote USA Today about the results. "But judging by results reported Friday, T-Mobile isn't competing successfully."

Another bright side for the company (and the deal): the company increased its prepaid subscribers in the first quarter. T-Mobile added 372,000 prepaid and "wholesale partners" during the quarter, which helped offset some of the total overall churn. (For the quarter, T-Mobile lost 99,000 customers, which is still more than the 77,000 lost in the first quarter of last year.)

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1 comment about "Customers Bolting T-Mobile".
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  1. Micah Touchet from NewBirth Creative Design Agency, May 9, 2011 at 11:38 a.m.

    They're leaving because they don't want to be sucked into the non-service of AT&T...

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