• by Joe Mandese  @mp_joemandese, May 10, 2011

Posterscope, the big, global out-of-home communications agency that operates under the aegis of Aegis Media, this morning announced a reorganization of its U.S. management team, including the appointments of top research and digital media experts.

The appointments include Clare-Marie Harris Panno as senior vice president-director of insight, and Martin Porter as vice president directory of Hyperspace, the dedicated digital out-of-home media unit that operates within Posterscope.

Panno, who most recently was director of out-of-home development and product management at media planning and management software developer Telmar, will lead the Posterscope USA Insight division, including development and growth of proprietary tools and research.

Porter, a digital-out-of-home media vet from the U.K., most recently ran the marketing department and set up the strategy unit at CBS Outdoor. He also conducted the marketing launch and positioning of the U.K.'s largest digital network within the London Underground and also developed a pitch process called Pitchlab, which was designed to put consumer insight at the heart of both sales and franchise pitching.

Porter fills a position that has been vacant at Posterscope in the U.S. since former Hyperspace chief Ryan Laul left more than a year ago.