Iger: NFL Lockout Won't Hurt ESPN

  • May 11, 2011
Disney CEO Bob Iger doesn't believe the NFL work stoppage will level ESPN's fourth-quarter ad picture, reports Adweek saying college football should dtake the sting out of a lost pro football campaign. He says ESPN holds the rights to air nearly 300 NCAA football games, which would serve as contextually appropriate replacement programming if the NFL season is scrapped.

Next story loading loading..