Outdoor Channel Parent Changes Name

  • July 28, 2003
Global Outdoors Inc. announced Thursday that its corporate name has been changed to Outdoor Channel Holdings. The change, which was voted on at the company's annual meeting, reflects the importance and growth of its majority-owned network, The Outdoor Channel. "The Outdoor Channel has enjoyed spectacular growth as the authentic provider of outdoor sports programming for outdoorsmen," said Perry T. Massie, chairman, CEO and president. "We are pleased that our shareholders have approved this change, which underscores the increasingly important role we believe The Outdoor Channel will play in our company's future." The Outdoor Channel is distributed to 23 million homes via cable and satellite. It features more than 100 weekly hunting and fishing series, in addition to rodeo, offroading, recreational gold prospecting and country music programs.

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