Experian Marketing Services, which supplies data, analytics and marketing technologies, has launched the Experian Consumer Expectation Index. It gives marketers access to granular data via the
Experian Consumer Expectation Index, which trends consumer behavior based upon their economic outlook. CEI is based on weekly results from the Experian Marketing Services Simmons DataStreams product
and the Simmons National Consumer Study, for which 25,000 adults are surveyed annually.
