Barclaycard is launching "Barclaycard RewardsBoost," a new shopping platform. The program will allow these cardholders to earn discounts, rewards, miles and cash back for purchases at participating in-store, local and online retailers. For example, if a cardholder typically earns one point for one dollar spent on their card, at many participating merchants they will now earn from two to 10 points. The rewards are automatically earned and credited.
Wilmington, Del.-based Barclaycard US creates customized, co-branded credit card programs for travel, entertainment, retail, affinity and financial institutions. Cartera Commerce is a provider of card-linked marketing solutions that increase revenue and customer loyalty for merchants, banks, issuers and loyalty programs.--Tanya Irwin
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