Gannett has acquired Clipper Magazine, an independent direct-mail advertising magazine company. The acquisition also includes several affiliated operations: Spencer Advertising and Marketing, a full
service advertising agency; Loyal Customer Club, an e-mail customer retention service, My New Home, a direct mail service to new movers; and MyClipper.com, the companion web site for the core direct
mail advertising offerings. Clipper Magazine's management team will continue to run the company. Founded in 1983 by Steve Zuckerman, Ian Ruzow, and Bob Zuckerman, Clipper Magazine has grown from a
single four-page campus advertising publication to over 320 individual market editions in 23 states. Mailed six times annually, Clipper Magazine mails to over 100 million American homes annually with
full color ads featuring promotions and coupons.