Variety Launches New Broadsheet

  • March 23, 2003
Variety launched its inaugural issue of a VLife, the first in a series of 6 issues each year that focus on the "people and passions of entertainment." VLife is a 4-color glossy broadsheet produced on coated stock. It was polybagged to Weekly Variety and mailed to the unduplicated paid circulation of both Weekly and Daily Variety at no extra charge. Available on newsstands at select locations throughout Southern California, it will also have bonus circulation to select guilds and organizations.
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