The two moldy shows are among the select group -- along with "Cheers," "Twin Peaks" and a few others - attractive enough to prompt Netflix to pay CBS a reported $200 million for streaming rights. Netflix, of course, needs the content to satisfy consumers enamored with their iPads and Roku boxes, a group apparently willing to settle for shows they've seen so many times before.
(CBS has another similar deal with Amazon Prime that includes plenty from yesteryear.)
So, while content is king at media companies, a case could be made technology is royalty for many consumers -- at least as they grow accustomed to their new toys.
An analyst report this week reinforced the value of the past to some of the world's foremost media companies. Now that Netflix and Starz have apparently broken off negotiations on renewing a deal for distribution of Sony and Disney films, Barclays Capital suggests Netflix will increasingly rely on TV shows.
Warner Bros. is in prime position to capture some of the hundreds of millions of dollars Netflix could have been paying Starz -- and not for content anywhere near as new as "Two and a Half Men," but more akin to "Wonder Woman."
The Time Warner studio has 50,000 episodes in its library culled from decades of production and "no one is media has a larger TV library," according to Barclays. Warner Bros. has a limited deal with Netflix involving "Nip/Tuck" and some other series that couldn't make it to syndication, but it could start to open the floodgates.
Warner Bros. could "potentially realize a windfall," Barclays wrote. And that's with non-exclusive deals à la CBS, which can sell "Cheers" to all comers and still place it on cable.
"Droids" are a content creator's best friend for now.