Amazon.com and Google, developer of the largest performance-based search advertising program, on Thursday announced a multi-year agreement that will make Google's search technology and targeted
sponsored links available on Amazon.com. Google's services will provide Amazon.com customers with access to billions of web pages through Google's web-wide search results. Both Google's sponsored
links and web search will be available to Amazon.com customers within the next several months; sponsored links are now available on a selection of Amazon.com pages.