• September 29, 2011

Credit reporting company Equifax announced a strategic, multi-year agreement to become the official credit and identity information partner of the NFL's Atlanta Falcons.

The sponsorship includes joint promotions, branded radio segments, prominent signage at the Georgia Dome, on-field contests, digital programming and other advertising.

The announcement marks Atlanta-based Equifax's first NFL sports team sponsorship in its 112-year history. The partnership will showcase the company's credit and identity protection products, as well as provide consumers with an opportunity to learn more about credit and personal finance.--Tanya Irwin