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Metrics To Run A Startup

Data can help marketers make better decisions on allocating budgets, so Neil Patel provides a checklist of metrics. The list ranges from customer acquisition costs to retention to churn to activation. Patel tells us how to calculate CAC cost and provides insight on retaining customers, among other tips. He also recommends that marketers start small and slow, and focus on those factors that most influence the bottom line.

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