• November 4, 2011

The CMO Institute debuts its North American Chief Marketing Officer Conference (CMO) at New York City’s Museum of Modern Art on Nov. 17 for a day of discussion and networking.

The U.S. conference, which follows the model of the Institute's European CMO Conference, will be on “How to Drive Growth in a Digital Age,” with keynotes by Arun Sinuh, CMO of Zurich financial services, Antonio Lucio, CMO of Visa Inc., David Edelman, partner & co-leader of global digital marketing strategy, McKinsey & Company, and Marc Mathieu, SVP of marketing at Unilever, and others.