Nissan en Espanol

  • April 13, 2003
Nissan North America, Inc. announced last week the launch of Nissan en Espanol at www.nissanusa.com/espanol. The site was created to deliver a comfortable, interactive user experience for the diverse, online Hispanic community. The interactive Spanish language site seeks to envelop the current lifestyle of the Hispanic culture and will offer Spanish-speaking consumers convenient features such as a Dealer Locator, Vehicle Information, and Owning Information. The launch of the site also supports Nissan's commitment to diversity and inclusion. According to the U.S. Census Bureau, the Hispanic population grew by 60% in the last decade making Hispanics the largest ethnic minority group in the nation. The Nissan en Espanol site supports Nissan's commitment to meet the distinct needs of a diverse marketplace.
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